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Sunday, July 21, 2019

Yosemite Trademark Lawsuit Settlement

Above, one of the sitting rooms of the Ahwahnee Hotel. Photo by Armand Vaquer.

As mentioned last week on this blog, the long Yosemite National Park trademark lawsuit between Delaware North and the U.S. Government has been settled and attractions that had their names changed have reverted back to their original names.

Here's some details on the settlement.

Travel + Leisure posted:
After a long-fought trademark dispute, Yosemite National Park is getting back some of its most iconic names. 
In particular, according to CNN, the Majestic Yosemite Hotel can finally be called the Ahwahnee Hotel again. The same goes for Half Dome Village (formerly Curry Village), Big Trees Lodge (formerly the Wawona Hotel), and Yosemite Ski & Snowboard Area (formerly Badger Pass Ski Area). 
A civil lawsuit filed in 2015 when the national park changed its contract from its former concessionaire DNC Parks & Resorts, owned by Delaware North, to Yosemite Hospitality, owned by Aramark, according to NPR. As a result, Delaware North sued for $50 million for the trademarks to the names of some of Yosemite’s historic hotels and sites, CNN reported. 
A concessionaire company is in charge of the park’s lodging, as well as food and retail services, according to CNN. 
During the dispute, the before mentioned park locations had to be temporarily renamed. According to CNN, the park has signed a $12 million settlement with Delaware North, which, in turn, means that Yosemite has its original attraction and hotel names back.

To read more, go here

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