 |
| Above, Camp Okihi in Kern County, California. Photo by Armand Vaquer. |
The old stereotype of RVers is changing. Gone are the days where the dominant age group of RV purchasers were retirees.
The age of RV purchasers is getting younger and younger.
RV Travel has posted the results of a recent industry report on who are now buying RVs.
They begin with:
The cliché stereotype of retired, snowbirding RVers is long over. Recent data from the IDS 2023 RV Industry Trends Report shines a light on some surprising changes in RV demographics amongst buyers.
The report’s findings are largely geared towards RV dealerships to help make them more aware of their buyers’ changing preferences and purchasing styles. As industry-focused as this data is, it paints an interesting picture of the current culture of RVing in the United States. Here’s what they found.
To read more, go here.
No comments:
Post a Comment