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Sunday, May 9, 2021

RV Magazine Ignoring Older RVers?

Above, the first issue of RV Magazine.

Prior to January, I had a subscription to Motorhome magazine, published by Marcus Lemonis of Good Sam and Camping World.

In January, my subscription was transferred to the replacement magazine, RV Magazine, for Motorhome and Trailer Life magazines. I guess the idea was to consolidate the content of Motorhome and Trailer Life into one magazine.

Prior to January, I did notice that Motorhome had become thinner (in page count). 

So far, I like the magazine. Apparently, RV Travel website has a quibble with it. They believe the new magazine is ignoring older RVers.

They posted:

After decades of publication, the two most popular American RV magazines, Trailer Life and Motorhome, were discontinued last year. Subscribers received a new, replacement periodical titled RV.

The new magazine, from Camping World and CEO Marcus Lemonis, is pretty — lots of photos and a snappy layout. But the content is aimed squarely at RVers in their 30s and 40s. The May issue only features a few photos of RVers older than 50.

RV advertisements are mostly for travel trailers, Class B and C motorhomes and truck campers. Many articles are about using RVs for outdoor adventure.

Actually, I hadn't really noticed. Now that RV Travel has brought this up, I will be paying more attention.

To read more, go here

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