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Wednesday, May 8, 2019

Johnny Rockets Partners With "Godzilla: King of the Monsters"



Companies are lining up to tie-in with the hype of the upcoming Godzilla: King of the Monsters.

The latest is Johnny Rockets hamburger restaurants.

According to Business Wire:
WILBRAHAM, Mass.--(BUSINESS WIRE)--Johnny Rockets today announced a cross promotional partnership with Warner Bros. Pictures and Legendary Pictures’ epic action adventure Godzilla: King of the Monsters – in theaters May 31, 2019 – to tout the restaurant’s new over-the-top avocado menu items.

The much-anticipated cinematic event corresponds with the debut of Johnny Rockets’ new avocado menu, which features several heroic items, such as an Avocado Bacon Ranch Burger and Chicken Sandwich, each piled high with fresh avocado slices, thick cut bacon, swiss cheese and crunchy onion rings. Also on the menu is an Avocado Chicken Salad, topped with bacon and bleu cheese crumbles, and Loaded Totchos, a sizable, shareable starter with tater tots smothered in cheese, chili, avocado and jalapenos. 
“With the rise of the avocado – the undisputed king of food trends – comes an opportunity to incorporate Godzilla fans’ epic taste of adventure into a variety of mouth-watering dishes, from loaded salads to starters to our beloved burgers,” said Linda Sangiacomo, Senior VP of Marketing, Johnny Rockets. “We pride ourselves in entertaining our guests every day, whether it’s through our iconic dancing servers, timeless upbeat music, creative ketchup art, or blockbuster partnerships such as this one.
“We pride ourselves in entertaining our guests every day, whether it’s through our iconic dancing servers, timeless upbeat music, creative ketchup art, or blockbuster partnerships such as this one. ”

To read more, go here.

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